Branding isn’t just a logo or a color palette—it’s how potential clients start to trust you. Here’s what therapist branding actually means (and why it matters).

Struggling to come up with a freebie that actually makes sense for your therapy practice? This post breaks down five go-to lead magnet formats—with 35 smart, client-aligned ideas you can steal or adapt. No funnels, no fluff—just practical inspiration to help your website connect and convert.

Want your SimplePractice scheduler button to actually match your site? This post shows you how to update the styling, change the button text, and remove extra spacing—so everything looks clean and on-brand.

Trying to connect your Squarespace site with SimplePractice? This step-by-step guide walks you through how to embed the appointment-request widget—so clients can book a consult call right from your site.

Wondering how many brand photos you actually need for your therapy website? Here’s a breakdown of what works, what doesn’t, and the 7 shots I always recommend—plus tips on how to get high-impact images even with a small budget or one outfit.

Trying to decide between Squarespace vs Wix for your therapy website? Both are DIY-friendly platforms, but the right choice can make a big difference in how your site looks, feels, and functions. In this post, I break down the pros and cons of Squarespace vs Wix specifically for therapists—covering design, ease of use, SEO, mobile responsiveness, and more.

Thinking you need a full 5-page website to look legit? Not so fast. For many therapists in private practice, a one-page website is not only enough—it’s actually a smarter, more strategic choice. In this post, I’m breaking down what a one-page Squarespace site really includes, who it’s perfect for, and why it might be exactly what you need to grow your practice (without the overwhelm).

Your therapy website can do so much more than list your services—it can be a valuable, ongoing resource for your clients. From helpful blog posts and downloadable tools to FAQs and trusted links, creating a resource-rich space builds trust, credibility, and deeper connection before a session even begins.

Tired of the typical boring therapist website? Dive into these fresh, unique designs that show off personality, vibe, and style—proving therapy sites can be anything but basic.